Ethical Propaganda & Cult Branding
The thriving industry of propaganda — what it is, how it manifests, and how to wield it without becoming the thing you despise.
The thriving industry of propaganda — what it is, how it manifests, and how to wield it without becoming the thing you despise.
A rich history in blockchain and artificial intelligence, explained in a way operators can act on. The categories that don’t exist yet, and what to do about them.
The timeless principles that survive every platform shift. What I teach inside Future Proof Marketers, stripped of platform-specific tactics.
Three years after leaving USF at a 3.95 GPA, the same school hired me to lecture in its MBA program. The arc, the story, and the propaganda discipline that made it possible.
The world is filled with bad ideas that everyone accepts as true. The discipline of recognizing them — and saying so, on the record.
Josh Elledge interviewed me on the exact difference between marketing and propaganda — and how entrepreneurs can apply the latter ethically.
Watch on YouTube →A former client invited me on her podcast to explore the difference between marketing and propaganda, discuss the Cult Operating System, and the single most powerful question every business owner must ask.
Watch on YouTube →From dropout to professor, the controversial marketing strategies behind the move, and the early reveal of Future Proof Marketers.
Watch on YouTube →Invited by 19Keys, host of High Level Conversations, to speak at his in-person workshop on engaging with AI tools at operator scale.
Watch on YouTube →An entrepreneurial-journey talk at a vineyard in Hershey, Pennsylvania — and a public look at the Cult Operating System framework.
Series — layersofblackhistory.com →
Over six years, USF asked me back to over a dozen events — leadership conferences, board meetings, guest lectures, the MBA program, community gatherings.
Invited back to the boarding school I came from as a career panelist for senior students entering entrepreneurship and technology.
As a trusted voice in the blockchain community, I was a panelist at Meta Money — networking and educating attendees on building sustainably with blockchain and AR/VR technology.
A film about the narratives running you. Built over eighteen months. Premieres in 2026.
propagandaisreal.com →When I dropped out of USF as a star student, I turned it into a marketing stunt — a self-conducted interview with all the questions people had about the decision.
Watch on YouTube →If you’re considering me for a stage, podcast, panel, or platform — I’m glad you’re here.
I speak when the room is right, the audience is right, and the topic earns the preparation it deserves. The work is propaganda, marketing, branding, emerging technology, and the seam where personal story becomes public credibility. Send a brief to media@jaredtross.com with the date, the audience, and what you want me to make happen in the room.
My team takes it from there.
For speaking engagements, podcast appearances, and panel inquiries.
media@jaredtross.com →